Lackawanna MKT105 Module 7 Assignment Latest 2021 September

Question # 00629635
Course Code : MKT105
Subject: Business
Due on: 10/23/2021
Posted On: 10/22/2021 11:07 PM
Tutorials: 1
Rating:
4.9/5
Question Dot Image

MKT105 Principles of Marketing

Module 7 Assignment  

Marketing Plan Outline

Outline for Marketing Plan:This outline tells you where to place the information from the previously completed exercises 1-5.

I. Business Mission (exercise 1)

II. Situation Analysis

                A. External Environment (exercise 2)

                B. SWOT Analysis (exercise 2)

III. Competitive Advantage (exercise 1)

IV. Customer Behavior (exercise 2)

                A. Describe the Target Market (exercise 1)

                                1. Market Segmentation (exercise 4)

V. Marketing strategy

                A. Restate the target market (exercise 1)

                B. Describe the product/service in-depth (exercise 5)

                                1. Product

                                2. Place

                                3. Promotion

                                4. Price

VI. Conclusion

Section I. Business Mission

Describes the company in in depth including the business mission statement

Describes the company with the mission statement

Briefly describes the company with mention of the mission statement

Does not describe the company or the mission statement

This criterion is linked to a Learning OutcomeSection II. Situation Analysis

The student has conducted an external audit and includes mention of a SWOT analysis

There has been an attempt at an external audit through a SWOT analysis

There is little mention of the external environment for the product/service company

There is no mention of a situation analysis

This criterion is linked to a Learning OutcomeSection III. Competitive Advantage

Student extensively explains how the company will provide a competitive advantage and which type of competitive advantage will be offered.

Student mentioned the competitive advantage of the product or service but does not go into detail on which type of competitive advantage.

Student makes little mention of how their product or service will provide a competitive advantage

Competitive advantage is not included in marketing plan

This criterion is linked to a Learning OutcomeSection IV. Customer Behavior -Target market -Market segmentation

Customer behavior is addressed through a series of questions (in overview). The target market is addresses and how they will focus on that market through market segmentation

Customer behavior addressed through questions. Target market and market segmentation are included but not detailed

Customer behavior, target market, and market segmentation are touched on but not detailed

Not all elements of Customer behavior, target market, and market segmentation are listed and or explained.

Customer behavior, target market, and market segmentation are not included

This criterion is linked to a Learning OutcomeV. Marketing Strategy -Restate target market -4 P’s

The marketing strategy is addressed through the 4’Ps price, product, place, and promotion. The target market is restated

The marketing strategy is addressed through the 4’Ps price, product, place, and promotion.

The 4’Ps are stated as well as the target market

The generic 4 P's are stated but does not apply to product or service.

This criterion is linked to a Learning OutcomeVI. Conclusion

The marketing plan is concluded through proper reiteration of core sections.

There is no conclusion to the marketing plan

Dot Image
dominator0831 Posted By :
Questions: 9146 Tutorials: 9128
Tutorials for this Question

Lackawanna MKT105 Module 7 Assignment Latest 2021 September

Tutorial # 00628401
Posted On: 10/22/2021 11:08 PM
Feedback Score: Not rated yet!
Purchased By: 2
dominator0831
Posted By:
Questions:
9146
Tutorials:
9128
Report this Tutorial as Inappropriate
Tutorial Preview
The solution of Lackawanna MKT105 Module 7 Assignment Latest 2021 September...
Attachments
Lackawanna_MKT105_Module_7_Assignment_Latest_2021_September.ZIP (18.96 KB)

Great! We have found the solution of this question!

Related Questions
Lackawanna MKT105 Module 6 Assignment Latest 2021 September
MKT105 Principles of Marketing Module 6 Assignment   Exercise 5: Marketing plan.  The fifth section of the marketing plan will allow you to better understand the final marketing mix f …
Lackawanna MKT105 Module 2 Assignment Latest 2021 September
MKT105 Principles of Marketing Module 2 Assignment   Exercise 2: Marketing plan.  The second section of the marketing plan will allow you to better understand the external forces that …
Lackawanna MKT105 Module 4 Assignment Latest 2021 September
MKT105 Principles of Marketing Module 4 Assignment   Exercise 4: Marketing plan.  The fourth section of the marketing plan will allow you to better understand the proper market segmen …
Lackawanna MKT105 Module 3 Assignment Latest 2021 September
MKT105 Principles of Marketing Module 3 Assignment   Exercise 3: Marketing plan.  The third section of the marketing plan will allow you to better understand the consumer and their be …
Lackawanna MKT105 Module 1 Assignment Latest 2021 September
MKT105 Principles of Marketing Module 1 Assignment   Exercise 1: Marketing Plan. There are many reasons that companies utilize a marketing plan. For example, it will aid a company in reach …
Lackawanna MKT105 Module 5 Discussion (dq1+dq2) Latest 2021 September
MKT105 Principles of Marketing Module 5 Discussion DQ1 Ethics Exercise Prior to the completion of this discussion board post, please review: Reading chapter 10 Product Concepts Pg. 178 …
Lackawanna MKT105 Assignments Latest 2021 September (Full)
MKT105 Principles of Marketing Module 1 Assignment   Exercise 1: Marketing Plan. There are many reasons that companies utilize a marketing plan. For example, it will aid a company in reach …
Lackawanna MKT105 Module 7 Discussion (dq1+dq2) Latest 2021 September
MKT105 Principles of Marketing Module 7 Discussion DQ1 Ethics Exercise Prior to the completion of this discussion board post, please review: Reading: Chapter 15 Marketing Communication p …
Lackawanna MKT105 Module 1 Discussion (dq1+dq2) Latest 2021 September
MKT105 Principles of Marketing Module 1 Discussion DQ1 Marketing Orientation Prior to the completion of this discussion board post, please review: Reading: Chapter 1: An Overview of Mark …
Lackawanna MKT105 Module 7 Assignment Latest 2021 September
MKT105 Principles of Marketing Module 7 Assignment   Marketing Plan Outline Outline for Marketing Plan:This outline tells you where to place the information from the previously complete …
Recent Questions
regis college nu641 exam
any exam questions …
Walden HLTH6412 Complete Course Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 1 Discussion EVIDENCE BASED RESOURCES You have probably heard of evidence-based medicine, but have you heard of evidenc …
Walden HLTH6412 All Assignments Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 1 Assignment DISTINGUISHING RELIABLE SOURCES OF INFORMATION Ensuring that you utilize reliable health information to in …
Walden HLTH6412 Module 6 Assignment Latest 2025
HLTH6412 Health Ed & Comm. Strategies Module 6 Assignment FINAL PROJECT Each day the public is exposed to many different forms of health communication. Health communications and the healt …
Walden HLTH6412 Module 5 Assignment 3 Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 5 Assignment 3 INFOGRAPHIC FOR HEALTH EDUCATION TO E-LEARNING Keeping in mind the knowledge you gained from completing …
Walden HLTH6412 Module 5 Assignment 2 Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 5 Assignment 2 INTRODUCTION TO DATA STORYTELLING WITH INFOGRAPHIC This assignment explores how much an infographic can …
Walden HLTH6412 Module 5 Assignment 1 Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 5 Assignment 1 USING ARTIFICIAL INTELLIGENCE IN HEALTH EDUCATION It may be difficult to believe that the term Artificia …
Walden HLTH6412 Module 3 Assignment 2 Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 3 Assignment 2 ASSESSING CULTURAL COMPETENCE Being a culturally competent health educator can help reduce the health eq …
Walden HLTH6412 Module 3 Assignment 1 Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 3 Assignment 1 ASSESSING PERSONAL BIAS Bias is a result of our environment and background. We often make quick judgment …
Walden HLTH6412 Module 2 Assignment 2 Latest 2025
HLTH6412-1/HLTH8412E-1/HLTH5412 Health Ed & Comm. Strategies Module 2 Assignment 2 ASSESSING THE HEALTH LITERACY LEVEL OF HEALTH EDUCATION MATERIALS Carson, the community health educator …